The RAZR Name
Medieval philosopher, William of Occam, said “Entities must not be multiplied beyond necessity.”
Our History
At our core, RAZR is a marketing technology company. Our data, technology, and marketing teams are subject matter experts at the art of sustainable behavioral change. We utilize our configurable technology to drive engagement customer loyalty across industries.
Today, this could be interpreted as “Why complicate things when simplicity will do?” This idea, known historically as the philosophy of Occam’s Razor, resonated deeply with the value we aim to deliver to our clients.
We adopted it as our namesake, dropping the “o”, because quite frankly, it was one of those unnecessary elements.
Leadership
-
Darren Nauss
Chief Executive Officer
-
Paul Kelzer
Chief Product Officer -
Dan Johnson
Vice President, Finance -
Eric Salberg
Vice President, Operations -
Sarah Cole
Vice President, Sales -
David Hinkemeyer
Vice President,
Client Services -
Kelsey Larsen
Marketing Director -
Liam Whelan
Director of Software Engineering -
Phil Lahr
Senior Account Director -
AJ McDonald
Senior Director of Operations, SellCheck
-
George Lahr
Controller
-
Martin Tschofen
UX Engineering Director -
Vladimir Vukojevic
Senior Software Architect
-
Mark Nicholson
Product Director
-
Dom Hawkins
Associate Creative Director -
Stef Staley
Director of
Human Resources -
Steve Danielson
Director of Financial
Planning & Analysis -
Warren Wiens
Senior Director,
Accounts & Strategy -
Brian Kapke
Director, Software Engineering & Experience
Our Mission
Be Relevant
Make a Meaningful Difference in the Lives of Others
This principle drives our work for clients and defines our company culture. RAZR is steadfast in delivering relevant, results-driven solutions. The Be Relevant mission extends beyond our company’s walls, encouraging RAZR employees to infuse relevance into all aspects of their lives.
We challenge our team to volunteer their time and talents to make a significant impact in their communities and beyond. Together and individually, we are focused on outcomes and not the time it takes to achieve them.
Our Values
Be Intentional.
Our team takes deliberate actions to achieve the best outcomes for our clients and our company. We move strategically and are driven by purpose to always find the best outcome.
Embrace the Attitude of How.
It’s not about if we can do it; it’s about how we will do it. We stay engaged, look ahead, keep our promises, ask questions, and maintain a positive attitude in the face of challenges. At RAZR, we’re one team working towards a common goal. Each person plays a crucial role in our journey. We are solution-oriented, knowing that if you own it and seek alternatives, you will find a way.
Enjoy the Ride!
Yes, having fun is a core tenet of the RAZR experience! We embrace excitement, foster genuine relationships showing appreciation for the big and small, and strive for relentless optimism. Through it all, we laugh often and enjoy the ride.
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