RAZR’s technology platform, Fibonacci™, is a fully hosted Software-as-a-Service (SaaS) rewards, loyalty, and engagement platform. Harnessing the power of Fibonacci, we can precisely tailor solutions to meet our clients’ specific needs.
How does RAZR’s Fibonacci integrate with your organization?
Enterprise Reward Programs
Relationship Rewards/Banking Solutions
Card Rewards Programs
Corporate Gifting Platform/Single-Use Rewards
Strategic Consulting Services
Marketing Services
Creative Effectiveness Reporting
What does RAZR’s Fibonacci provide your organization?
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Rewards Management
Rewards solutions tailored to your objectives
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Data Management
Manage all data integration needs
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Rules Engine
Configurable rules to drive targeted loyalty strategies, including member journey mapping (ReadyPath™)
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Customer Experience
Customizable program to align with your institution’s unique needs
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Program Administration
Configure programs, promotions, & member experience
How do we do it?
Transaction Scoring
Fibonacci evaluates transactions, spending levels, product usage, and customer behaviors.
Outcome Customization
Our platform allows you to select outcomes that best motivate your members, such as cash rewards, points, fee waivers, increased interest rates, elevated status, and more.
Seamless Integration
Fibonacci operates alongside your existing technology investments and resources, including CRM systems, marketing automation tools, data analytics platforms, data warehouses, online banking (OLB) systems, and other third-party technologies.
Consultative Approach with Strategic Focus
RAZR combines our technology with a strategic consulting focus. We work with our clients to develop customized solutions that drive member acquisition, engagement, and retention. We leverage data-driven insights and behavioral science to deliver measurable outcomes tailored to your business goals.
Security Commitment
Continuous Improvement
We are committed to continuous improvement and enhancement of our technology solution. This includes extending functionality, improving features, and optimizing performance.
Expert Team
RAZR provides a team of product owners, security experts, developers, designers, and quality assurance leaders dedicated to monitoring and updating the technology.
Proactive Monitoring
Our team ensures 24/7 system monitoring and proactive alerting, along with routine maintenance, updates, and performance and load testing.
Security Measures
RAZR has a multi-layered security strategy to protect your data, including data-at-rest encryption, intrusion prevention systems, fraud prevention, and robust vendor management programs.
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